Wednesday, October 20, 2010

2007 PLM inventory

Seems blink of an eye, the time has entered the 2008 wheels. Review should be said that 2007 is a very important area for PLM year, this year many events have occurred in historical significance, and some can even be said to be a landmark.

Inventory 1: PLM market to accelerate integration, capital operation and continuously

Digital product innovation in 2007 (PLM) field is undoubtedly the most influential events are two important acquisitions, Siemens bought UGS into its Automation and Drives Group, was in 2007 PLM market as a heavy artillery around the acquisition of doubts and discussions have also been a long time; and Oracle Agile married into a wealthy may be brought to everyone is surprised, and perhaps surprise. But only from 2007, the two major acquisitions in the market seem to PLM did not have a fundamental impact, at least than I expected a much smaller effect. But I was more looking forward to "Automation + PLM" and "ERP + PLM" of these two powerful combination that can bring more to the impact of PLM in the field. As to the impact of PLM in the field would result in any significant impact, what kind of impact is not yet a good judge, perhaps in 2008, becoming clear.

From the capital market and financial point of view, these two acquisitions can be said to investors attach importance to an expression of PLM in the field. Similarly, China's PLM-related manufacturers have begun to be favored by the capital market, in June 2007, PERA was American International Group AIG for 15 million U.S. dollars investment, which is always valued by the stability of the AIG invested enterprises invest in manufacturing in the first . December 2007, China's leading product lifecycle management (PLM) software and services provider CAXA and well-known venture capital firm IDG Technology Venture Investment Fund (IDGVC Partners) jointly announced, IDGVC to inject 10 million U.S. dollars CAXA, the funds CAXA service system will be used to expand and strengthen product development, expanding PLM industry in China CAXA lead. According to sources, another related to a domestic leading PLM vendors will also be related to investors in early 2008 funding. From this point, in 2007 for domestic manufacturers of capital related to the operation of PLM should be a landmark.

Of course, in 2007 also took place a considerable number of acquisitions, the following list only major PLM 2007, some of the firms in the acquisition case, for reference:

April 27, 2007, Dassault Syst猫mes and ICEM announced that an agreement was reached. Under this agreement, Dassault Systemes will acquire ICEM, thus expanding CATIA leadership to the broad, highly diversified field of modeling.

May 7, 2007, UGS announced that Siemens has completed the acquisition of UGS Corporation, and in May 4, 2007 entered into force. UGS company will be renamed from "UGS PLM Software" (UGS PLM Software), and as Siemens Automation and Drives Group (Siemens A & D) of a global division.

May 15, 2007, Oracle Corporation announced that the company will acquire Agile Software, Agile is a leading product lifecycle management solutions provider.

May 16, 2007, PTC has acquired the headquarters in Cambridge, England, NC Graphics Ltd..

August 7, 2007, MSC.SOFTWARE acquisition PIONEER SOLUTIONS, INC company into the computational fluid dynamics.

August 20, 2007, Autodesk announced the complete acquisition of Opticore technology and product assets. Opticore is the industry's leading supplier of image communication software.

August 27, 2007, Autodesk announced the acquisition of market supply for the mechanical design analysis and simulation software PlassoTech company.

October 2, 2007, Dassault Syst猫mes announced the acquisition of Seemage, to enhance its implementation capacity of product visualization.

October 2007, Autodesk announced the acquisition of skymatter (development of 3D modeling software).

October 31, 2007, PTC announced that about 250 million U.S. dollars will buy German-based provider of PLM and CAD solutions for CoCreate.

November 1, 2007, Autodesk announced it has signed an agreement to acquire Hanna Information Technology Co., Ltd., which is an international software engineering services company.

November 15, 2007, Autodesk announced that it will acquire robobat, specializing in analysis, design and steel and concrete detailing software, a privately held company.

Overall, from AUTODESK, Dassault Systems, PTC's acquisition situation, major international PLM vendors tend to provide more complete CAD / CAE / CAM / PDM overall solution. In addition, the foreseeable future products in the visual display area will be further raised.

Inventory II: SOA, gimmicks or direction?

Following the SOA do anything they want in the ERP area, the 2007, SOA has also landed on the field of PLM.

May 2007, Dassault Syst猫mes announced ENOVIA MatrixOne 10.7.1 in use, said it is a DS support for the PLM provides an important breakthrough in SOA.

October 2007, Siemens PLM Software introduced a new generation of life-cycle management (PLM) software - Teamcenter 2007, said the Teamcenter 2007 with a complete SOA architecture.

The concept of SOA itself is good, the system based on SOA can be configurable, maintainability, integration is a more prominent natural advantages, users set their own actual needs Dingzhi up their own PLM system, which can speed up implementation process do not need to pay for the modules do not need.

Since the launch of two new systems a short time, not yet on the two new systems-related aspects of SOA-based evaluation and comments, so individuals determine whether this is so bad or just a gimmick speculation. In 2008, do not know if there will be more of PLM vendors launched the "SOA-based PLM product", I hope to have some, but not too much.

Inventory 3: CAE data, who should control?

As the universal application of three-dimensional design, CAE for design verification and optimization of an important means of increasing importance in enterprises. One should not be ignored, the simulation data more complicated, in the product development process, usually including the design, simulation (virtual prototype) and test (physical prototype) three stages, each stage will require a lot of knowledge and experience, research and development process, etc., and use various tools to produce large amounts of data. Common data are: geometry, mesh models, load cases, boundary conditions, scripts, calculation, simulation reports. The accurate simulation of engineering problems must be a lot of analysis of simulation data for integrated assessment. To do this companies must spend a lot of effort to manage the simulation data to assess the results, the difficulty of the work of the project itself even more than the actual technical problems. A variety of enterprise applications in particular, use of CAE software, the problem more acute.

CAE data on who should control, how to control, in 2007, related companies are fighting for the initiative. The following simple program will be related to the relevant manufacturers a simple introduction.


PERA is the World Asia-Pacific security, enterprise-class self-developed collaborative simulation platform, PERA business simulation products through the project, technology, processes, data and knowledge of key object and effective management system to achieve product simulation process of collaboration between people technology and technology cooperation, business and operational synergies. PERA by integrating various types of research tools and data interface between the data associated with the tool.

MSC: SimEnterprise R2

SimEnterprise R2 includes SimXpert, SimDesigner, and SimManager, providing experts in many disciplines such as knowledge acquisition and reuse of advanced features, through the efficient enterprise-level simulation program to accelerate product development.

SimXpert can use a single model of multidisciplinary solver MD Nastran to solve, can eliminate the error caused by manual transfer of data to enhance the different working groups of the synergies.

SimManager to the simulation process and data management, to manage simulation information, process tracking, data query, such as models, results, reports and other important information.

ALTAIR: HyperWorks

Hyper Works is built on the design optimization, performance data management and process automation on the basis of philosophy, is an enterprise simulation solutions, HypeWorks including conceptual design, stability and assembly modeling, virtual manufacturing, finite element analysis solver, process automation and data management.

Dassault Systems (ABAQUS): SIMULIA

SIMULIA is a collaborative, open, integrated multi-physics simulation platform. It is based on common data definitions, share product mix and strong mechanical technology that uses a unified finite element model to simulate a variety of engineering problems. The platform will span different disciplines, methods and industries. Professional analysis and it allows designers to share data and analysis methods; in a cross-field and multi-physics simulation of coupled physical fields, Zhongxin use Moxing and Jisuanjieguo; Butong areas work together and share data.

Siemens: Teamcenter for Simulation

Teamcenter for Simulation provides the user with a flexible simulation process and data management capabilities, allows businesses to cost-effective way to implement a complete digital product development environment, to achieve the product life cycle management objectives. Thus saving design time, the release of human resources and increase profits.

Comprehensive view, participants in this area two camps, one is the traditional CAE vendors, and the other is integrated PLM vendors, co-simulation platform, the platform should be an independent system or the system should be integrated into PLM, PDM is able to manage time simulation data have to be research.

Inventory 4: PLM related applications quickly lower the threshold

Today, with the rapid development of computer hardware technology, and enterprise wide application of three-dimensional CAD, have a large number of enterprises (including SMEs), not only in three-dimensional modeling using all-digital means, and in product verification, optimization and so, too, through digital means to reduce product development costs, shorten time to market.

In early 2007, Autodesk has released to the world its "Digital Prototyping (DMU)" concept. Autodesk hopes to high-end technology for common people, to lead the global manufacturing industry millions of users, from basic drawing, build 3D models, pictures, romance, separation of work and upgrade to the digital prototype form at the core of the design and development.

Siemens PLM, the former UGS, released in April 2007 the NX5 software initiative launched digital prototype (Active Mockup) technology. Lightweight three-dimensional model of the technology built into the digital prototype to achieve lightweight three-dimensional solid model of the hybrid model and application. The main advantage of this technology, designers need to edit the part of the use of physical models to ensure accuracy, but other parts of the use of lightweight three-dimensional model, greatly improve the display speed. Allows the display and edit digital prototype of the computer hardware requirements greatly reduced.

Also, more and more now on the market that can see "for SMEs" so and so version.

In addition, even if now is a complex non-linear finite element analysis software, interface and easy operation gradually. CAE application gradually from military to civilian manufacturing business expansion, the expansion of large enterprises to SMEs.

In general, due to the rapid development of related hardware and software at the same time, now PLM application software is rapidly lowering the threshold should be more and more SMEs to benefit from.

Inventory 5: Manufacturing R & D of the "fine" or the "benefit"?

In "Accelerating Innovation" driven by national strategy, almost all enterprises are aware of the importance of innovation, but before the real innovation, a lot of business R & D seems to have stretched on how to effectively carry out independent innovation has become a major concern of many business topics.

PLM 2007, the two areas leading supplier of PTC and Security World Asia-Pacific have also thought of "Lean R & D," such a common vocabulary, and as the key word marketing, the two companies have their own R & D on the lean understanding.

PTC's lean R & D philosophy is to introduce the concept of lean production to the product development process, using Lean thinking throughout the product development process, the establishment of a comprehensive development process, and then set up a measurement process and continuously sustained efforts to improve processes, and continuously optimized to truly improve the efficiency and quality of product development, product research and development for a successful, so that enterprises in the increasingly fierce market competition to maintain a significant competitive advantage.

PERA believes that development should be based on lean quality management, focus on technology innovation in support of engineering simulation and product optimization of enterprise-class digital prototype development environment for customers and higher value-added products and lower costs, by products to optimize the formation of a competitive advantage. The only way to really bring from the "Made in China" to "Created in China" can be realized.

Careful analysis we can see, PTC and Security World Asia-Pacific R & D on the understanding of lean is still a relatively big difference there, PTC emphasized by the design specification process to ensure a success rate, in order to ensure rapid response and design cost control , preference for "fine." The Security World Asia Pacific in addition to emphasis on design quality and design, it also emphasizes the application of technological innovations, hoping to improve through more innovative value-added products, tend to "benefit."

We have reason to believe that, for the "lean R & D" is just a beginning discussion of the future will have more vendors involved, to put forward their own understanding.

"Fine" worth mentioning "benefits" or, in short, these discussions for manufacturing enterprises to improve the level of R & D management is very significant.

Inventory of six: the beneficiaries of the policy-oriented

With the Chinese government has gradually increased the intensity of intellectual property management, corporate awareness of the genuine of the gradual strengthening and promoting the domestic market, the rapid development of two-dimensional CAD. Market growth and active participation of many CAD vendors that two-dimensional CAD Chinese manufacturing market is ushering in its development of "The Third Wave."

Siemens PLM software (former UGS) launched the free Solid Edge 2D Drafting software; Think3 late into the Chinese market as a PLM company, introduced a global user is free to use Free2Design software policy; domestic two-dimensional CAD market, the hope, Hao Chen , Yao Chong (open mesh), clear soft Intentia, CAXA, Exeter, Wei Heng, Yuan Fang, Keith, great days, days Yu, Chinese way, Daheng and other domestic manufacturers have introduced new products, the two-dimensional CAD market, spare no effort. Two-dimensional CAD in the domestic market becomes more saturated today in the domestic software vendors are trying to find a way on international routes, to some extent increased in direct competition with AutoCAD.

If the first wave of the driving force is the "technology", the second wave of the driving force is the "application", then the third wave of the driver is "copyright." The practical application of two-dimensional CAD has long been "Ninth Five-Year" period of the rejection of the basic engineering drawing board to solve, and in the "15" manufacturing information in the major projects implemented in the deepening of the application, but with the "genuine" of the acceleration , two-dimensional CAD market still has some room for development.

Another policy-oriented beneficiaries of CAI. Since the country that "building an innovative country," the strategic decision-making, greatly stimulated the enthusiasm of Chinese manufacturing enterprises to innovate. But the reality is that on the one hand, everybody is talking about innovation, eager for innovation; the other hand, but there are all kinds of innovation is not a correct understanding of the lack of innovative ways and means to achieve.

After several years of development, CAI (Computer Aided Innovation Computer Aided Innovation) as a supplementary tool for innovation, has gradually moved into the vision of Chinese manufacturers and began to enter rapid development period.

Should be said that CAI is not a very new technology, in fact, manufacturing in Europe and America it has been widely used in new product development, manufacturing systems and process optimization of the design phase, many companies have become indispensable in the process of creative design a tool.

CAI provides the world's millions of patents based on the results and build the innovative program library, based on TRIZ theory (invention problem solving) and the innovative principles of library building, interdisciplinary knowledge base, it can help researchers effectively use innovative science law, to break the mindset, from different disciplines draw on techniques and methods of effective and comprehensive analysis of the problem, the problem situation on innovative technologies for system analysis, an accurate definition of problems and contradictions in order to construct a science of innovative design, while Evolutionary rule-based systems to predict the future trends, based on laws of evolution of technology throughout the product development process to better position the future of innovation, greatly improving research and development process, reduce duplication of research and development work and waste of resources.

In recent years, CAI and the TRIZ theory in the global aerospace, automotive, marine, railway and machinery manufacturing industries have seen significant development and wide application, so far, 500 companies in nearly 400 enterprises in the development process use of CAI technology. For example:

In 2001, Boeing invited 25 experts on the Boeing 450 TRIZ engineers in a two-week training and technical discussions, made the 767 tanker aircraft modified for the development of key technological breakthroughs. And eventually won a 1.6 billion air tanker order.

In 2003, Samsung 67 research projects in the application of the TRIZ, save for the Samsung 1.6 billion R & D, and generate 52 patents.

In China, CAI and TRIZ has also been a rapid development, for example, in 2005, with 100 million ZTE-dimensional information companies, R & D line from the 25 technicians over a period of 5 weeks of the TRIZ theory and method of training, The results of the 21 achieved a breakthrough in technology projects, six projects have applied for related patents.

In addition 100 million-dimensional information that, from the United States, CAI vendors Invention Machine has been developed by Chinese agents several university clients, and one from Belgium CAI vendors CREAX also preparing to expand China's development of the agent in China market.

It is understood that China currently has more than 30 enterprises (factories, schools) began to apply CAI technology innovation, and other universities began to set up more than 50 TRIZ-related courses. CAI in China has entered the development period.


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